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Holiday and Awareness Calendars
Holidays, awareness months and seasonal events provide businesses and organizations with opportunities to plan promotions throughout the year. Use this calendar as a general planning guide for customer appreciation programs, employee events, community outreach, educational campaigns and promotional giveaways.
Dates and observances can change from year to year, so confirm specific dates when planning a time-sensitive promotion.
January
New Year's Day, Martin Luther King Jr. Day, health and wellness programs, and new-year employee or customer initiatives.
February
Black History Month, American Heart Month, Valentine's Day and winter events.
March
Women's History Month, St. Patrick's Day, National Nutrition Month and the beginning of spring promotions.
April
Earth Day, Stress Awareness Month, spring events and environmental awareness programs.
May
Mental Health Awareness Month, Nurses Week, Teacher Appreciation, Mother's Day, Memorial Day and spring recognition events.
June
Men's Health Month, Father's Day, National Safety Month, graduations and the beginning of summer events.
July
Independence Day, summer safety programs, company picnics, outdoor events and summer promotions.
August
Back-to-school programs, educational events, late-summer promotions and preparations for fall events.
September
Labor Day, Hispanic Heritage Month, back-to-school activities, fall events and the beginning of football and tailgating season.
October
Breast Cancer Awareness Month, Halloween, fall festivals and seasonal community events.
November
Veterans Day, Thanksgiving, employee appreciation, customer thank-you programs and the beginning of holiday gifting.
December
Hanukkah, Christmas, Kwanzaa, year-end recognition, employee appreciation and corporate holiday gifting.
Planning Your Promotion
When planning around a holiday or awareness event, consider the audience, purpose, quantity and delivery date before selecting merchandise. Allow enough time for artwork approval, production and shipping, particularly for major holidays and scheduled events.
Garrett Specialties has been helping businesses and organizations select promotional products for more than 30 years. If you need help choosing merchandise for an upcoming event, awareness program or seasonal promotion, call us at (800) 320-1510.
